lighting Posts

Elements of a Photoshoot

By: Shelby Adamson

Many of us find ourselves opening up a magazine to peruse the beautiful photos and think, “why doesn’t my home look like this?” Well, coming from a team of designers that do this on a daily basis, there is a lot of work that goes into these productions to get the perfect shot!

When scheduling a photoshoot, there are a few key aspects to consider. First is the time of day. The ideal time to photograph is when the sun is overhead, allowing for good lighting and avoiding harsh sun rays that tend to hit in the later afternoon.

Courtesy of Tracy Cox for Balance Design.

Then we scout the room — take a few test shots to review later and determine what needs to be added and removed from the space. (We typically pull out anything that feels too large or doesn’t compliment or enhance the space). Sometimes a beloved piece of furniture is incredibly comfortable, but appears too visually bulky through the lens of the camera. Finally, a color scheme is determined with pillows, accessories, textural pieces, and most importantly plants! Flowers and foliage are a designer’s best friend, whether we’re going for leafy, tall, full, soft, or angular — the greenery really amps up the attitude of the room.

Courtesy of Danielle Clockel for Balance Design.

On the day of the photo shoot, the initial shot is reviewed on a computer screen to see how different factors affect the image: shallow vs deep depth of field, varying levels of lighting, vertical vs horizontal orientation, etc. The hardest part of this process is removing yourself from the physical environment and focusing solely on the image onscreen to determine what visually works, what does not, and what needs to be rearranged. Many pieces that appear “perfect” in a photograph have actually been maneuvered into strange positions to have the correct proportions (thanks, lens distortion!). Multiple shots are taken in various angles and orientations, as well as full room and vignettes to spotlight the designer’s favorite details.

Courtesy of Christina Wedge for Balance Design.

After the photoshoot is over, the photographer processes the many (many) files and layers multiple photos of the same room to optimize exposures, which ensures that certain areas are highlighted, others are complimented, and the rest fall away. Once the editing process is complete, the designer and photographer review the finished photos to determine any additional tweaks and edits.

Courtesy of Christina Wedge for Balance Design.

Finally, favorite shots are chosen and the final product is a beautiful, layered, and labor intensive work of love!

 

Need We Say More? Crescent Chandelier

By: Danielle Clockel

Just the right amount of asymmetry adds a touch of whimsy to this modern pendant cluster. We love the visual movement, and the unexpected take on a simple and classic shape!

Need We Say More? Lobmeyr Metropolitan Chandelier

By: Danielle Clockel

Photo courtesy of Atelier Courbet.

Looking just like a firework in mid burst, this chandelier has us in the spirit of the Fourth of July. We hope everyone has a great holiday!

Need We Say More? The Petite Vertigo Pendant

 

Grand lighting can be the final accessory needed to bring life into a space, just like a necklace, bag or even a hat!

This show-stopping pendant by Constance Guisset is reminiscent of Kentucky Derby hats in all the best ways. It is oversized, feminine and just pretentious enough. We’re in love with the whimsical silhouette, clean lines and mesmerizing shadows that it casts.

Photo by Domino https://domino.com/modern-neutral-hollywood-home-tour

A conversation piece for any space, best served with good friends and a mint julep.

Top Five Pairings: Graham & Brown Wallpaper

By: The Balance Design Team

We’re constantly inspired by fresh and innovative wall treatments — wallpaper, murals, grasscloth, you name it! Each of us scoured Graham & Brown, one of our favorite wallpaper vendors, and chose something that sparked our imagination. Here’s what we like:

Stephanie’s picks

I imagine this Color My Heart wall mural and settee in a mudroom of a young family as a place to put on their shoes and drop their bags. There could also be a big basket for shoes and another for balls, gloves, and frisbees — perfectly placed for outdoor fun!

Elisabeth’s picks

Surround yourself with this super-hip palm wallpaper and escape into that summer reading list you’ve been neglecting. Perfect for a bright sunroom, this graphic botanical print pairs perfectly with this bamboo pendant designed by Edward Linacre. Made without glues or adhesives, this honeycomb-inspired light keeps your air quality as pure as the tropics.

Shelby’s picks

I love the idea of a young independent woman getting her first apartment in the city in a turn of the century building. She has great taste and can rock out her bachelorette pad in a feminine and impactful way. This fabulous gold polka dot wallpaper would be on the ceiling, with her walls in a white chalky paint. Under this amazing wallpaper is her coral tufted settee that she will lounge on, read, or make power deals while sipping her La Croix.

Danielle’s picks

Can I call this look “gruesome glam?” This black and charcoal skull print wallpaper is what my spooky little dreams are made of. But don’t get me wrong, I like a little elegance too! This gilded floor mirror is over-the-top in its style and size, perfect for making sure you’re dressed to kill.

Melody’s picks

The bold print of the World Heritage wallpaper gets me mentally prepared to delve into new lands while sitting in a relaxing hanging chair with an endless supply of books. It’s the perfect escape on a rainy day.

Deirdre’s picks

The Optimum White and Duck Egg wallpaper reminds me of the bold, sensual, and intriguing flowers of Georgia O’Keeffe. Paired with the antique brass of the Bryant Sconce, this is a match made in heaven.